The current valuation is based on a number of different factors:

  • Historical data: the number of clients and revenue BUX obtained since previous investing rounds and how the company developed after this.
  • Comparison with competitors: the number of current active BUX clients and the value of an active client at comparable companies
  • Looking ahead: How big do professional investors expect BUX to become?

A significant part of the valuation is based on expectations, but it's important to know that investors in this crowdfunding round will get an opportunity to sell their shares in case of a liquidity event first.